Playfully luxurious hotels, growing their people in one app.

The brand

Hotels with history, playfully luxurious.

The Signet Collection is a luxury boutique hotel collection in the UK, built around hotels with stories to tell. The Mitre was originally built in 1665 next to Hampton Court Palace. The Barnsdale sits in Rutland, The Retreat at Elcot Park and The Alfriston in the South Downs.

The people matter as much as the buildings. Signet offers fully funded apprenticeships up to Level 4, WSET qualifications, buddy programmes and clear career paths. A family of neighbourly hosts, as they put it.

What they use All Gravy for

A home for every career at Signet.

The Signet Collection uses All Gravy to bring team news, training and engagement into one app across its hotels. Updates and wins from every hotel land in one feed, so the whole family sees them.

Learning sits right next to it. New hosts get a structured onboarding, and everyone works through courses and quizzes on their phone, while managers see who has completed what.

The AI Assistant answers questions from Signet’s own handbooks, so every host gets a quick, consistent answer, whichever hotel they work at.

What the numbers show

Hosts growing, one lesson at a time.

• 3,000+courses completed in 90 days
• 300+questions answered by the AI Assistant
• 35k+feed post views in October alone

Live since August 2026, and six in ten of the team opened the app in the last 30 days. Thousands of completed courses and hundreds of questions to the AI Assistant: that is a team building its skills on the go.

What’s next

More hotels, more careers.

Signet says it has many more hotels to add to the Collection. Each new hotel can join the same app, with the same training and the same answers from day one. That is how a hotel group grows without losing what makes each house special.